WBZ cuts Leveille, Cuddy, Dyett, poss. Desmarais

[Howard Glazer]

----- Original Message -----
From: Dan Billings <billings@suscom-maine.net>
To: Lou <lspin@comcast.net>; 'Mark Laurence' <marklaurence@mac.com>;
'BostonRadio Mailing List' <boston-radio-interest@rolinin.bostonradio.org>
Sent: Friday, January 02, 2009 6:50 PM
Subject: Re: WBZ cuts Leveille, Cuddy, Dyett, poss. Desmarais


> ----- Original Message -----
> From: "Lou" <lspin@comcast.net>
> To: "'Mark Laurence'" <marklaurence@mac.com>; "'BostonRadio Mailing List'"
> <boston-radio-interest@rolinin.bostonradio.org>
> Sent: Friday, January 02, 2009 11:09 AM
> Subject: RE: WBZ cuts Leveille, Cuddy, Dyett, poss. Desmarais
>
>
> >I will add my voice to the choir by saying:  This is horrible.  Where
does
> > it end?
> >
> > Perhaps, in an overly optimistic vein, the pendulum will begin to swing
> > back.  Corporate people will try to unload some of these properties back
> > to
> > local companies which will pump-in some local cash with hopes of
> > resurrecting them.  Or has the economic model for good, local radio
really
> > faded into history?
>
> It's very tough.  What businesses are going to buy ads to support a local
> radio station?  The retail sector, formerly a major supporter of local
> radio, is now dominated by national chains and big box stores.  Few of
those
> companies spend money on radio.
>

If the selling prices dip low enough, I'd expect the stations unloaded by
the big corporate chains to go to the bottom-feeder chains rather than
mom-and-pop local ownership, with programming being dollar-a-holler religion
or ethnic. It would be odd to hear that kind of programming on FM, that's
for sure, but if there's nobody out there interested in doing "real
radio" -- or advertising on it -- what else could the future be?

Howard