What is CBS Radio thinking???
Fri Jan 2 17:55:12 EST 2009
At 2:20 PM -0600 1/2/09, Kevin Vahey wrote:
>I am taking about a sponsor who spends HEAVILY in the Boston market.
>He owns the company outright so he makes the ad buys himself.
>The only thing I can think of for CBS to turn the offer down is the
>belief they can sell enough national ads on the St Louis show since it
>will be on several blowtorch signals and they don't want WBZ as
It's quite likely that they have orders from corporate, and there's
nothing they can do at the local level regardless of the
Lake Wobegone, NH
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