What is CBS Radio thinking???

Larry Weil kc1ih@mac.com
Fri Jan 2 17:55:12 EST 2009

At 2:20 PM -0600 1/2/09, Kevin Vahey wrote:
>I am taking about a sponsor who spends HEAVILY in the Boston market.
>He owns the company outright so he makes the ad buys himself.
>The only thing I can think of for CBS to turn the offer down is the
>belief they can sell enough national ads on the St Louis show since it
>will be on several blowtorch signals and they don't want WBZ as

It's quite likely that they have orders from corporate, and there's 
nothing they can do at the local level regardless of the 

Larry Weil
Lake Wobegone, NH

More information about the Boston-Radio-Interest mailing list