Newspaper survival (was: Can Citadel Broadcasting survive?)

[Sean Smyth]

Dave Doherty <dave@skywaves.net> wrote:
> One interesting case is that of the car dealers.  They spend very
> heavily on 
> radio, TV, and newspapers. I wonder how they see this playing out. 
> For now, 
> it seems they see all three as being effective. Of course, they also
> spend 
> heavily on the Internet (who doesn't?), but they must see some
> ability on 
> the part of all the traditional media to draw customers into the
> stores.

Ira's dealerships recently pulled all newspaper advertising. When stuff
like that happens, and when a Filene's goes away, it hits hard.


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