Arbitron's sampling methodology is FAR more important than Mr or MrsDePetro's misdeeds
Garrett Wollman
wollman@bimajority.org
Fri Aug 22 13:41:29 EDT 2008
<<On Fri, 22 Aug 2008 11:36:34 -0400, "Chuck Igo" <chuckigo@maine.rr.com> said:
> the PPM will be designed to track the signals of stations
> being monitored. so how do they explain 9 or 10 non-stop hours of listening
> to one station when they do not realize the PPM was left on the kitchen
> counter
The PPM has an accelerometer in it. If it doesn't record any
acceleration, Arb can assume it was dropped or left somewhere.
-GAWollman
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