wcop 400 million dollar sound

[Kevin Vahey]

That is the same person. I remember that name being on a first phone
at WFEA. I used to fill in overnights if Ed Avia worked ot at Channel
7/WRKO. Most important part of the shift was waking up Pete Steady the
morning man.

On 9/27/07, Dan.Strassberg <dan.strassberg@att.net> wrote:
> If you are THAT Bill Lawrence. doesn't WMEX (the 1510 incarnation)
> also belong in your signature? And while you worked at WORL, did Len
> Libman also work there? I think WORL was his first radio gig--while he
> was still at B.U. Later, he became LEN Lawrence, and he also worked at
> WMEX, though not under his real name nor under the name of Len
> Lawrence; for Mac Richmond, he was Michael J Rhodes Jr. And, of
> course, as Len Lawrence, he was at WEEI for many years.
>
> -----
> Dan Strassberg (dan.strassberg@att.net)
> eFax 1-707-215-6367
>
> ----- Original Message -----
> From: "bernard boehm" <bernie0217@rcn.com>
> To: <boston-radio-interest@lists.BostonRadio.org>
> Sent: Thursday, September 27, 2007 1:25 PM
> Subject: wcop 400 million dollar sound
>
>
> attorney ross's comments about the 1962 format change for wcop brought
> back a flood of memories.
> The so called "400 million dollar sound" was thought up at the Plough
> radio home office in Memphis. It was supposedly based on the theory
> that retail music sales were going into albums..therefore a radio
> station should be  playing those album cuts..
> However after a prolonged diet of "flying down to rio" by kai winding,
> someone must have finally realized no one was listening to their
> music.
> The highlight of the fiasco came when the execs. from Memphis came to
> boston to instruct the staff on how to run the format and to give then
> a taste of the 400 million dollar sound..
> After the first bland number was played from the podium at the old
> Bradford hotel, my old friend ..now the late Dick Brown yelled "wha
> tussi"...(the title of the current Orlons hit record)..the silence was
> deafening..
>
>
> thanks for the memories,
>
> Bernard Lawrence Boehm  aka  Bill Lawrence   wbz, weei, wfea, worl,
> wcop, wtbs
>
>