WLNG Carrying Most Night NY Knicks & Rangers Games

[David Tomm]

Actually, WLNG continues to do very well.  It's always among the top 
two or three highest rated stations on the East End of the island and 
at last check was number one in billing.  The station is hyper-local, 
particularly in terms of news and sales.  If you want to know what's 
going on out there, WLNG is where you turn.  Like other stations in 
that area, they make the bulk of their money between Memorial Day and 
Labor Day during vacation/tourist season.  Running winter sports may be 
an additional revenue stream during their most dormant period.  That 
station is much, much more than the oldies.

I've noticed that since the sale of the other ABC stations to Citadel, 
ABC/New York has simulcasted selected sports on Radio Disney 1560, 
which has that monster 50K signal that blankets most of the Northeast.  
A bunch of the MLB playoff games have been on 1560, including the 
Rockies/Phillies game last night.  I wouldn't be surprised to see the 
Knicks and Rangers also wind up on the Mouse--at least some of the 
night games.  1560 can be heard very well on the East End, so it may be 
more of a revenue generator for Paul Sidney and WLNG rather than a 
coverage issue for ABC/New York.

Dave Tomm
"Mike Thomas"


On Oct 5, 2007, at 10:01 PM, SteveOrdinetz wrote:

> Mark Watson wrote:
>>   While listening to WLNG (92.1 Sag Harbor NY) on line I heard a 
>> promo that they are teaming up with ESPN 1050 to carry most night New 
>> York Knicks & Rangers games. Could this have something to do with 
>> IBOC from WBZ and if KYW from Philly on 1060 (if they're running 
>> IBOC) affecting 1050 reception on Eastern Long Island? This is also 
>> to my knowledge the first time they've carried pro sports on a 
>> regular basis.
>
>
> Or maybe the mid-charting oldies format with the 1965 retro audio 
> isn't paying the bills like it once did?
>
> Certainly the demo (50+) they're targeting isn't a big user of radio 
> in the evenings...what better way than sports to attract a new 
> audience?