Natalie Jacobson To Retire
Scott Fybush
scott@fybush.com
Wed Jul 11 16:18:19 EDT 2007
Bill O'Neill wrote:
> A. Joseph Ross wrote:
>> I don't know, but channel 7 was the perpetual also-ran in news while
>> it was a CBS affiliate. Maybe that has something to do with it.
>
> Can't you just see those rocketing Couric numbers making the folks at
> WBZ all giddy? They'd be very wise to make as much out of Jacobson as
> possible and let her do it her way. And with CBS Evening News as poor a
> product as it is, I'd bite the bullet and bring back a full hour at six
> and run Katie at 7.
At this stage of the game, if I were running WBZ and if it weren't an
O&O, I'd do an hour of news from 6-7 on 4, and then put Katie on at
7...on 38!
That, needless to say, is a non-starter in an O&O environment...
s
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