Natalie Jacobson To Retire

Scott Fybush scott@fybush.com
Wed Jul 11 16:18:19 EDT 2007


Bill O'Neill wrote:
> A. Joseph Ross wrote:
>> I don't know, but channel 7 was the perpetual also-ran in news while 
>> it was a CBS affiliate.  Maybe that has something to do with it.   
> 
> Can't you just see those rocketing Couric numbers making the folks at 
> WBZ all giddy?  They'd be very wise to make as much out of Jacobson as 
> possible and let her do it her way.  And with CBS Evening News as poor a 
> product as it is, I'd bite the bullet and bring back a full hour at six 
> and run Katie at 7.

At this stage of the game, if I were running WBZ and if it weren't an 
O&O, I'd do an hour of news from 6-7 on 4, and then put Katie on at 
7...on 38!

That, needless to say, is a non-starter in an O&O environment...

s


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