Infomercials on WCRB!?

Don A
Mon Feb 5 14:29:36 EST 2007

>> I don't think I ever heard an infomercial on radio before.
> Wow.  That's amazing.  Here in New York, infomercials on the radio are a
> BIG thing, since it's easy cash for radio stations.

Anyone have an idea what major market stations can get for a half-hour or an 
hour....after midnight or pre-6am?

Even in a major market, how many people are listening at that hour....and 
how many of them would sit/listen to an informercial...and how many would 
pick up the phone to BUY the product?????

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