It's not WEEI vs. WCRB - it's WEEI *and* WCRB

[Sean Smyth]

Scott Fybush <scott@fybush.com> wrote:
> I would imagine that classical would show up on someone's HD2 -
> 102.5, 
> perhaps, just to close the circle and provide a full-market signal?

Still not many HD radios out there; might as well do a funeral for the
format on commercial radio here.
 
> I would also imagine, though, that there'd be cause for one of the 
> noncomms to take up the slack. It's not at all impossible to imagine 
> WGBH mustering the resources to buy a smaller commercial signal -
> WFNX 
> comes to mind here - and take that classical as a noncomm. (If, of 
> course, Mindich ever wanted to sell, and there's no sign of that.)
> 
> If Entercom wanted to blunt the PR impact of "killing" WCRB, perhaps
> it 
> could offer WGBH the 97.7 signal at a reasonable price? It hasn't
> seemed 
> to move the needle very dramatically where WAAF's ratings are
> concerned, 
> at least not that I've seen, and it's already at the same site as
> 89.7...

Always thought Entercom way overpaid for WKAF myself. Before the
downgrade, WAAF really did hit the Boston market well -- except for the
city. They paid a lot of money for a glorified translator.

Could classical work on AM?


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