Channel Two Sold My House Dot Com

[radiotony]

They seem to be short on money - more than they normally are. I received a
beg letter from NHPTV this week saying their corporate donations are down
$113k over last year. We often think that because things are funded through
the CPB, these stations have it easy. But, in actuality, some of the
programming is very expensive. I was talking to a guy who used to program
NHPR and he said that back in 1999, the Diane Reihm show cost NHPR $15k per
year. The show, IMHO, is dreadfully boring. She sounds awful. $15k for one
hour of programming, five days a week, is a lot of money. Why not spend that
money locally? It makes me wonder why these stations - especially on the
radio side - don't just hire radio reporters instead and create more new
programming, making themselves more relevant to the listening community. 

Best, 
Anthony Schinella
CEO/PD/A&E
WKXL 1450 AM
XL Marketing
Concord, NH
http://www.wkxl1450.com
http://politizine.blogspot.com

WKXL: Winner of six 2005 Golden Mike Awards - more than any other radio
station in New Hampshire!


-----Original Message-----
From: boston-radio-interest-bounces@rolinin.BostonRadio.org
[mailto:boston-radio-interest-bounces@rolinin.BostonRadio.org] On Behalf Of
rogerkirk
Sent: Sunday, March 05, 2006 8:42 AM
To: BRI
Subject: Channel Two Sold My House Dot Com

I heard an ad on AM radio this week (BZ or RKO) extolling the virtues of
having WGBH Channel Two help you sell your house.  Apparently they've
partnered with a Real Estate company that sells your house, gives a donation
to Channel Two and (drum roll here) you get "cash back!"  Whatta Deal!  

Is this something new?  Or are other Public Television stations doing the
same thing?