Morning Drive Changeover at WBOQ

Larry Weil
Fri Jun 16 14:50:04 EDT 2006

At 12:18 PM 6/16/2006, Eli Polonsky wrote:

>The published ratings only show 0.4 and above in the 12+
>demo. A station could get an 0.3 and not be shown. Also,
>a station could do better within a certain age group, and
>I'm sure that if there was a survey that isolated only the
>North Shore, that they would have a fair showing in that
>area only, especially among older adults.

I wonder if anyone knows how this compares with the days when they 
were jazz, and before that, classical?

Larry Weil
Lake Wobegone, NH 

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