L-O-N-G Article About WBUR An Tom Ashbrook
Wed Sep 28 17:10:51 EDT 2005
Today's (09/28) Boston Globe's Living Section features a
lengthy article about WBUR's "On Point" radio show and its host
Tom Ashbrook. For now it's available at:
One item in the article stood out...the claim that WBUR's rating
in the 7:00 pm thru 9:00 pm period last Spring rivalled that of
WEEI-AM among listeners in the "coveted" 25-to-49 group.
Why then would WBUR tinker with it? It seems to me that
they would have nothing to fear from the Lydon show on
So far I haven't listened to Lydon's show since it started,
not one single time. Has anybody?
In October, we may find that WBUR could wind up ceding the
early evening hours to other outlets because taped reruns of
call-in shows rarely succeed except as filler. And it may
benefit not WGBH-FM, but WRKO-AM and WBZ Radio.
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