Globe: The River goes against the tide

Mark Laurence mlaurence@mindspring.com
Thu May 19 16:17:11 EDT 2005


On May 19, 2005, at 2:59 PM, Bob Nelson wrote:

> http://www.boston.com/ae/tv/articles/2005/05/19/ 
> the_river_goes_against_tide/
>
> excerpt:
> "Why music DJs are disappearing isn't a mystery. ''It's the almighty
> dollar," notes Lucas, pointing to the increasing tendency of stations
> to use automated or centralized ''voice tracking" instead of live,
> local DJs.

Also worth quoting from the same article, Nashville consultant Robert  
Unmacht:

"''No one has been able to tell me of one all-music, no-air-talent  
station that is leading in the ratings that was able to stay  
talent-less for long,' says Unmacht. 'They change their minds . . .  
after the novelty wears off.'"



More information about the Boston-Radio-Interest mailing list