Globe: The River goes against the tide

Mark Laurence
Thu May 19 16:17:11 EDT 2005

On May 19, 2005, at 2:59 PM, Bob Nelson wrote:

> the_river_goes_against_tide/
> excerpt:
> "Why music DJs are disappearing isn't a mystery. ''It's the almighty
> dollar," notes Lucas, pointing to the increasing tendency of stations
> to use automated or centralized ''voice tracking" instead of live,
> local DJs.

Also worth quoting from the same article, Nashville consultant Robert  

"''No one has been able to tell me of one all-music, no-air-talent  
station that is leading in the ratings that was able to stay  
talent-less for long,' says Unmacht. 'They change their minds . . .  
after the novelty wears off.'"

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