Format flips

David Tomm
Mon Jan 3 16:24:12 EST 2005

While it wasn't named after a road, WILI-FM/Willimantic, CT has used 
the "I-98" moniker for almost 20 years.  For most of their history, the 
CHR station used the red and blue interstate-style sign with the 
moniker in the center as their logo.  They've used a different logo 
over last few years however....

--Dave Tomm
"Mike Thomas

On Jan 2, 2005, at 9:01 PM, Paul Anderson wrote:

> On Jan 2, 2005, at 1:17 PM, Eli Polonsky wrote:
>> This and the recent flip in Worcester of 100.1 to "The Pike" is 
>> making me wonder if it's now becoming a trend for "Classic Hits" 
>> stations to image themselves for nearby highways...
> WRKI Brookfield CT has called themselves "I-95" for about 25 years 
> now.  They're not classic hits, but one of the first I ever heard of 
> to name themselves after a road.

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