WVAA Burlington VT Sold

[Bill O'Neill]

Mark Watson wrote:

>  Radio and Records reporting that Radio Vermont Group LLC has sold 
> WVAA (1390 Burlington VT) to White Park Broadcasting, a subsidiary of 
> Northeast Broadcasting Inc., which is headed by Steven Silberberg. 
> (also owns WXRV Haverhill, WNCS Montpeilier VT, and 19 other stations 
> in NH & VT). Reported sale price is $400,000. WVAA was doing bird feed 
> Country when I was last in the Burlington area Labor Day weekend. I 
> wonder what Steven Silberberg will do with WVAA? Another bird feed 
> format? Music or talk?
>
> Mark Watson

The station has a decent daytime signal. Gets down here about 40 mi. 
south with minimal noise.  They were the Vermont Expos station but 
primarily bird country with a local morning show aligned with the same 
country format.  Looks like Radio Vermont might have needed the cash or 
else they just wanted to consilidate to central Vermont (based in 
Waterbury).

Burlington has one local talker in AM drive, WVMT (620 Burlington). Imus 
is on an FM talker, Stern is on a classic rocker.  AA  is on 1060 
(rimshot).  Perhaps another local talker in Burlington in AM drive? It 
could work.  To fill out the schedule, however, there's not much left 
that is worth airing.  The market has no Hannity affiliate. You have to 
pick it up from WGY until 5 and then WABC after that. Dr. Laura and Dr. 
Joy are not in the market (phew).  There's already O'Reilly, Laura 
Ingraham, Don & Mike, Howie Carr, Rush.

Bill O'Neill