WESX & WJDA Playing Unforgettable Favorites

SteveOrdinetz steveord@bit-net.com
Sat Nov 15 15:55:38 EST 2003


  Bob Nelson wrote:


>I'm hearing more and more about the Real Oldies
>format, too; the addition of Little Walter to
>WXKS (starting Nov. 22, Sat. at 11 am) has led
>some to wonder if they will start running the
>R.O. format (50s and 60s pop/rock; for those
>disenchanted with how oldies stations are
>doing "Beatles to disco").

I makes sense...the audience for standards is dying off fast...the demo for 
RO is more or less what the demo for MOYL was 20 years ago.  Of course 
there'll be the disenchanted MOR listeners who'll complain about all this 
rock & roll garbage replacing their Patti Page & Perry Como tunes...



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