BRW: Retiring the term "oldies"

[Bob Nelson]

The latest "issue" of Boston Radio Watch mentions an
article about how Infinity/Viacom stations may soon be
retiring the term "oldies" at their, uh, oldies
stations (perhaps even WODS, "Oldies 103.3"...) 

http://commons.somewhere.com/bostonrw/2003/Boston.Radio.Watch.--.11.html


"Greatest Hits of the 60s and 70s" and other nicknames
are being used. (Though I think 103.3 still uses the
"O" word...at least for now!) 

Maybe they'll think up another nickname; I'd suggest
"Classic Gold" (after an oldies station I've heard
from England) but the folks at Greater Media (WROR
105.7, "Classic Hits") here in town would 
object... 

I notice "Oldies" is still being used at Cool 96.5 in
Bedford/Manchester, NH; it says "oldies radio, Cool
96.5" in their jingles.