XM gets "sirius"
rogerkirk
rogerkirk@mail.ttlc.net
Fri Dec 26 12:16:35 EST 2003
An interesting article in the NY times today:
http://www.nytimes.com/2003/12/26/arts/music/26SATE.html?th
says that XM has 1 million subscribers and needs 3 million to break even. Sirius has 200K and needs 2 million to break even. Are there realistically 4 million+ more potential listeners waiting in the wings? The article noted that Sirius has changed management and their Pop Music is already taking a more conservative approach. Shades of terrestrial radio management.
More information about the Boston-Radio-Interest
mailing list