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RE: Weather guys and gals



Mike Wilkins:

> I do know of one Boston radio station in the early 90's that
> wanted to increase their "weather image" (you gotta love
> those focus groups!). An engineer with that station, who had
> some previous on-air exposure was asked to become their
> "Weather Reporter" (later upgraded to "Weather Analyst"). He
> did his "reports" live, in-studio, as part of that station's
> morning show. He combined weather reports from the wires,
> NOAA, and Bob Copeland's early morning television forecasts.
> No mention of any degree or affiliation was given, relying
> mostly, I think, on the impression that most folks do believe
> that weather-people are accredited.

That wouldn't be the same station that intro'd: "The weather specialists at the
National Weather Service say...."  I wish I could recall.  I'll figure it out in
40 minutes or so.

Bill O'Neill