Re: Sox BZing You (was: MEDIA BLITZ BY JOHN MOLORI, 5/13/03)

[Ron Bello <RBello@BelloAssoc.com>]

>
> > When WBZ had the Celtics in the mid 70s, there were few affiliates.
> > That is the way Westinghouse wanted it.  Don't know if the thinking
> > has changed at 1170 SFR.
>
>The Bruins also don't have much of a radio network.
>
>If I was running a station that covered an area well coverd by WBZ, I would
>have to think carefully about continuing as a Red Sox affiliate if the Sox
>went to WBZ.  I think have the Sox on WBZ might make it hard to sell local
>ads on the games.

BZ's coverage is great within an arc from Manchester to Worcester to
Providence.  Outside, affiliates would be needed including on the Cape.
Remember they once had WBZA in Springfield to fill in the hole in the
CT river valley.