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Re: interesting article about Body Solutions




Hmmm... One of our stations just started running a
promotion like the one discussed...  Different company
as near as I can tell, tho.  I called the number we
give and asked a few questions.  Doesn't look like
they are connected.



--- Donna Halper <dlh@donnahalper.com> wrote:
> For those who receive Inside Radio Fax, there is an
> interesting article in 
> it today about an advertiser heard on many stations:
> 
> "San Antonio Express-News says Body Solutions parent
> Mark Nutritionals is 
> laying off staff.
> Cox Radio is suing Mark Nutritionals for $451,000,
> and reporter Travis 
> Poling says "radio industry insiders say other radio
> companies are owed 
> even more" -- but will negotiate rather than sue. 10
> of 35 staffers have 
> been laid off...."
> 
> This is the commercial where an air personality from
> the station uses the 
> product and then does many many testimonials about
> their amazing weight 
> loss.  Any of you know more about how this affects
> your local stations or 
> whether the people who say they lost a lot of weight
> with this product 
> really did lose the weight?  I've always wondered
> about the ethics of 
> announcers, especially news reporters, shilling for
> products.  Somehow, I 
> can't picture the late great Edward R. Murrow doing
> so...
> 
>    
> 
> 


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