Re: tv on radio

[Peter Murray <pete@eminence.partnercomm.com>]

I have heard 60 Minutes on WCBS 880, and it works well. Certainly, if a
television news broadcast is also going to be provided via an audio-only
media, it should be designed with that audience in the back of the
production crew's mind. Certainly, there are many who "watch" the evening
news _shows_ while doing something else that is the primary occupant of
their vision....

As a sidebar, it's astonishing (to me) the number of advertiser who relies
on the audience to view that advertisement - providing few or no audio 
clues at all. Then again, there are those to which I can listen *and* 
watch, and I still don't understand what's being advertised...

-Peter

On Tue, 22 Jan 2002, SteveOrdinetz wrote:

> Dave Faneuf wrote:
> >I was just surfing through Mark's Boston Radio Watch where he reports
> >Infinity/CBS/Viacom etc etc is having their radio stations (news/talkers)
> >broadcast the audio from 60 Minutes and he says KRLD in Dallas is now
> >broadcasting the audio from the TV's 6pm news....
>