Re: NYC Ratings, Stern, etc. (Was: Re: RUSH INKS $285M DEAL

[Mark <bostonradio@yahoo.com>]

--- Joseph Pappalardo <joepappalardo2001@yahoo.com> wrote:
> I don't think the NY metro listening OVERALL is down 28% from from the
> Spring of '98.  (Or overall down 13% in the last year.)

Spin it anyway you want it, but Crain's New York Business gives
a better overall picture on what's happening in NY radio land...

> 
> This is a Stern Phenomenon.... He has dropped to his lowest #'s in recent
> history  (in NYC anyway).  I don't think you can say that about the overall
> market.

He has dropped everywhere, including Boston. 

> It's obvious that this is more than just an "overall market" listening
> trend.
 
> We can debate the 'whys'...and the future...and what could turn the tide and
> rectify things...but to deny that his appeal has waned a bit is walking with
> blinders.
> 

The appeal is still there, even if it's smaller now 
than it used to be in the past. When he drops from
1st to 10th, then I'll buy what you're saying...

-Mark

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