RE: Rumors re: Internet streaming

["Larry A. Lovering" <lloverin@genuity.net>]

What does the distribution media have to do with it?  Do stations who stream
charge more for ads with a global reach? Maybe the industry should consider
the rate plans of commercial shortwave stations.  And how did AFTRA come up
with this, how do they prove listenership over the Web?

-Larry

>
> <<On Tue, 10 Apr 2001 21:03:41 -0700 (PDT), Mark Shneyder
> <bostonradio@yahoo.com> said:
>
> > I don't see how a wacky compensation system for an ad created
> > for one specific medium and then re-distributed via a completely
> > different medium
>
> What's ``wacky'', to use your word, is the notion that free broadcast
> via electromagnetic radiation is somehow a different medium from free
> broadcast via wire.  (The astute students of broadcasting history will
> recall several early broadcasting efforts which distributed their
> programs over telephone company wires to speakers mounted in
> subscribers' homes, and many large apartment buildings constructed
> around the same time had a central radio system with speakers in each
> unit.)
>
> -GAWollman