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Re: well it's the thought that counts

The Daily News "thinks" there is something to the rumor, plus the fact
that Bloomberg has lured a couple of well known WCBS staffers.

Right now you actually have FOUR all news stations in NYC, including the
spanish outlet at 1280.

WINS is claiming that more people WAKE UP to WINS than any other station
in the US....

On Sun, 12 Nov 2000, Martin J. Waters wrote:

> >Sptseditor wrote:
> <snip>
> >Does 880 have that much of a superior signal to WINS? At least the WCBS calls
> >will continue to live on the FM side.
> <snip>
>         That would be a real big YES. Especially at night, WINS gets
> interference much closer to NY. Its signal toward central-southern NJ seems
> to be weak day and night. In most markets, you'd probably say they both
> have good enough signals, but the NY market spreads out over a very large
> piece of ground. The basic area of suburbs where people are oriented toward
> the city goes out 50 or 60 miles or more, and the ratings cover it.
>         So, does this WCBS rumor really have legs? I know WINS has better
> ratings, but the billings are huge for both and if you look past the raw
> numbers, WCBS has great demographics and, at least as I've always
> understood it, a bigger suburban audience vs. WINS is the Manhattan
> cab-driver station -- bigger audience in the boroughs.
>         Also, WINS just went to huge trouble and expense to make a
> relatively mild improvement in its signal with a new pattern and I thought
> that indicated a commitment to the format on 1010, although I suppose that
> one doesn't necessarily follow from the other.