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Re: WBZ using CBS News on overnights?
In a message dated 3/21/00 3:26:17 PM Eastern Standard Time,
<< If Mr. Gallant is correct and WBZ were to start using the CBS
hourly, they would need to move it from the 3s. If you run a network, you
need to set that every-10-minute time at something that's not 0,1,2,3, or
4. The logical alternative for them, I guess, would be on the 10s. >>
Yes, but if you run it on the 10s, then you can't run the network news at the
top of the hour. (After all, the top of the hour ends in a '0'!, though I
guess you could run it at :59.) Boston is not a type of town that really pays
a lot of attention to national events so I don't think regular network news
would fly; for an example, though it may be a bad one, look at the ratings of
national sporting events not involving Boston teams, and note that Boston is
usually at the bottom of the top 25 markets.