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Re: Outdated Ads



On Tue, 19 Oct 1999 14:08:06 EDT Dib9@aol.com writes:

> I didn't notice the examples you gave, but that kind of thing drives me
nuts. 
>  When I was production director at WCLZ, I always pulled ads that had
dated 
> copy and forced the sales rep to come up with new copy.  Those kind of
things 
> make both the advertiser and the station sound bad, particularly in
today's 
> society that demands immediacy.

Not to mention unprofessional, sloppy and a disservice to the advertiser.
 Advertsers shouldn't stand for that kind of treatment.

--Kelly











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