RE: IMUS OUT AT WEEI

["Paul Hopfgarten" <hopfgapr@sprynet.com>]

I heard an interesting rumor from an intern at Greater Media....

WFNX flips to "LATIN"!

Any thoughts?

Paul Hopfgarten
Derry NH


- -----Original Message-----
From:	owner-boston-radio-interest@bostonradio.org
[mailto:owner-boston-radio-interest@bostonradio.org] On Behalf Of Chris
Beckwith
Sent:	Friday, July 09, 1999 3:16 AM
To:	bri@bostonradio.org
Subject:	Re: IMUS OUT AT WEEI

On 9 Jul 99, at 2:48, Kevin Vahey wrote:

>>WBOS would seem to the be the better fit, as that is a station
that could be ripe for a complete overhaul, and 99.5 may not want
to anger its solid country base.<<

But you're ignoring the links Imus has to the country audience.  A
lot of his bumper music is country, and he frequently has country
stars as guests (not just Delbert!)

I tend to agree with Chuck that it's irresponsible to speculate about
such things when you have a solid reputation as a journalist, but
given Johnson's record I'm tempted to consider that he might be on
to something.

Take care,

Chris

P.S.  Looking at WFNX's dismal ratings of late (getting stomped
12+ by WPLM-FM, for chrissakes!) I wonder if this super-regional
strategy of theirs (extending their format into less-competitive
markets such as Manchester/Nashua and Portsmouth/
Dover/Rochester) might make some sense.  What say you, fellow
listers???

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