Re: WLLH Now In Spanish

[Donna Halper <dlh@donnahalper.com>]

Regarding either WLLH or Mega 1150, I'll be interested to see if either
pulls any numbers.  The Latino community is increasing, but Boston is
certainly not an LA or a Miami in its numbers of Hispanic listeners.
Still, a sizeable ethnic audience has been listening to Jam'n on FM.  Based
on my occasional listens to it (I'm glad I took Spanish in high school!),
1150  seems to be trying to do with AM what is allegedly impossible--
attracting a younger audience over to AM by playing music.   Does anybody
think they will succeed? 

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