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Re: Cross-promotion
- Subject: Re: Cross-promotion
- From: Jibguy@aol.com
- Date: Tue, 13 Oct 1998 11:53:40 EDT
In a message dated 98-10-12 12:55:32 EDT, hilley@conknet.com writes:
>While driving to work this morning and scanning the AM dial, I stopped at
>WHAM 1180 out of Rochester. They were running an overnight trucker-type show
>(syndicated), but I was interested to hear the station run a spot for "the
>new Sunny 106.7", obviously a station probably co-owned with WHAM there in
>Rochester. I assume they feel they're dealing with different demos, but I
>can't say I've ever heard one station plug another. Any thoughts?
>
>
The general feeling that if their audience wants to tune to music, later,
better they land on Sunny 106 than a different non-owned music station. It's
their belief that talk radio listeners do music sometimes! - Got an even
better one. When I did middays at WBOS "Disco 93" back in '79, I had to air
spots for WEEI Newsradio 59. Actual paid commercials, and stations not even
commonly -owned!!!!!
- ---jibguy
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