Late Night - Early AM on WBZ-AM is now Mr. Computer

Garrett Wollman wollman@bimajority.org
Mon Jan 20 00:42:27 EST 2020


<<On Sun, 19 Jan 2020 19:38:26 -0500, Kevin Vahey <kvahey@gmail.com> said:

> Apparently the lease Entercom has with Disney for WEEi-AM does net them
> some income.

> You could also ask why iHeart would want WRKO given that they already had 2
> other AM's in the market.

WRKO has a historic, if much diminished, audience for the kind of
right-wing talk that Premiere specializes in, and a much better signal
than either of IHR's other AMs making it a much more valuable network
clearance even with minimal audience.

> Entercom also gave iHeart WZLX and WKAF and kept WAAF which now fewer
> listeners than 97.7.

It was all about the FTC limits on market revenue concentration, a
condition for the CBS-Entercom deal to be approved by the government.
Entercom could keep the poorly rated stations because they weren't
bringing in enough revenue to matter.  IHR could acquire the
highly-rated stations because two of the four stations in their
existing portfolio were complete duds, revenue-wise, so adding WBZ,
WRKO, WZLX, and WKAF wouldn't put them over the FTC limit.

-GAWollman



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