Norway goes Digital, eliminates FM radio
A Joseph Ross
joe@attorneyross.com
Fri Jan 13 22:40:36 EST 2017
Funny, I thought the reason Country WCLB became WKLB was because they
thought they were losing ratings to WCRB just because people filling out
ratings books got the call letters wrong. If they were using Portable
People Meters, that shouldn't happen, should it?
On 1/13/2017 2:08 AM, Garrett Wollman wrote:
> <<On Fri, 13 Jan 2017 01:23:37 -0500, A Joseph Ross <joe@attorneyross.com> said:
>
>> How would we know whether an HD sub-channel has gained an audience? When
>> people are asked what station they are listening to, do they know the
>> difference between WBZ and WBZ-FM-HD3?
> People are not asked what station they are listening to, they are
> handed Portable People Meters, which listen for and decode subaudible
> tones that identify the station and specific delivery mechanism
> (streaming, analog broadcast, or digital broadcast).
>
> -GAWollman
>
>
--
A. Joseph Ross, J.D. | 1340 Centre Street, Suite 103 | Newton, MA 02459
617.367.0468 | Fx:617.507.7856 | http://www.attorneyross.com
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