WHMP Northampton

[Scott Fybush]

On 10/2/2013 12:52 AM, A Joseph Ross wrote:
> I was in Western Massachusetts last week and discovered that WHMP has
> put its talk format on WHMP-FM, in addition to its chain of AM stations
> in Greenfield, Northampton, and East Longmeadow.

To clarify:

What you were hearing (on 96.9, if memory serves) wasn't WHMP-FM. The 
old WHMP-FM on 99.3 is now WLZX, a rock station Saga is running out of 
its Springfield/East Longmeadow studios.

The "WHMP-FM" you heard is W245AK Amherst, an 88-watt translator that 
relays WHMP(AM). It's been running for about five years now and was one 
of the first batch of FM translators relaying an AM station. At just 88 
watts, it doesn't do much by way of wide-area coverage, as you noted.

s