103.3 Playlist

[Bob DeMattia]

WKLB occasionally mentions that classic country
HD2 channel.

-Bob


On Sat, Jun 30, 2012 at 5:51 PM, Bill <brscomm@yahoo.com> wrote:

> Same out here. All the advertising is for the main channel, never for HD-2
> or 3. If they don't promote it, how can they expect it to succeed?  I
> periodically scan the band looking for new programming and there is quite a
> bit of good stuff. How much extra could it cost to toss in a line or two
> about it?
>
>
> -----Original Message-----
> From: boston-radio-interest-bounces@tsornin.BostonRadio.org
> [mailto:boston-radio-interest-bounces@tsornin.BostonRadio.org] On Behalf
> Of
> Lou
> Sent: Saturday, June 30, 2012 2:59 PM
> To: 'Don'; 'Jeff Lehmann'; 'Larry Weil'; 'boston Radio Interest'
> Subject: RE: 103.3 Playlist
>
> I never see advertising to let people know that these outlets exist.  And
> 'casual mentions' on the main signal can't count because it probably
> doesn't
> appeal to those listeners.
>
> And maybe a partnership between HD radio manufacturers and HD broadcasters
> might relieve some of the advertising costs and benefit both.
>
>
>
> -----Original Message-----
> From: boston-radio-interest-bounces@tsornin.BostonRadio.org
> Sent: Saturday, June 30, 2012 2:38 PM
> To: Jeff Lehmann; 'Larry Weil'; 'boston Radio Interest'
> Subject: Re: 103.3 Playlist
>
> > It's pretty obvious that HD Radios haven't exactly been flying off the
> > shelves.
>
> I know a few "non-radio-geeks" who bought them to get WBCN....and an older
> couple who bought one to get WCRB on 89.7HD2 on the South Shore.
>
> If the format/programming is compelling enough....such as a niche format
> that they dont have access to, then interest in HD2's pick up.
>
> I would have thought the Jazz cabal of Boston would have discovered Smooth
> Jazz on Magic's HD2 channel...but I don't think most people even know it
> exists.
>
> Whereas the Classical (89.7HD2) and WBCN (HD2) channels were
> promoted/mentioned in the paper on the news, etc., etc.,
>
>
>