40 years ago - Boston became a 2 newspaper town

Larry Weil kc1ih@mac.com
Sat Jun 23 15:33:18 EDT 2012


On Jun 23, 2012, at 1:08 AM, A Joseph Ross wrote:

> On 6/23/2012 1:01 AM, Garrett Wollman wrote:
> 
>>> Why were the Red Sox on channel 22 in Springfield when Hartford's
>>> Channel 3 reaches all the way up the Pioneer Valley?
>> Probably for local advertising sales.  Springfield being a smaller
>> market, local advertisers would not want to pay more for a signal that
>> primarily serves a state they don't.
> 
> OK, but why would anyone want to watch them on Channel 22 when Channel 3 had a better signal over most of Channel 22's coverage area?

Possibly channel 22 was willing to pay more than channel 3 for the rights.  Ya gotta look at this from a business angle.

Larry Weil
Lake Wobegone, NH





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