103.3 Playlist

Don Donald_Astelle@yahoo.com
Sun Jul 1 01:21:27 EDT 2012


> "I never see advertising to let people know that these outlets exist.  And
> 'casual mentions' on the main signal can't count because it probably 
> doesn't
> appeal to those listeners."
>
> There will be no "casual mentions" on the main signal because no station
> owner with an ounce of brains is going to deliberately dilute an audience
> that shows in Arbitron by driving them to an HD secondary channel that
> doesn't show in the ratings, even if it's an HD secondary under the same
> ownership.

Really?  No mentions?

WODS made mention of it....WROR makes mention of it....Magic 106.7 makes 
mention of it.

Does that mean CBS and Greater Media don't have "an ounce of brains"?




More information about the Boston-Radio-Interest mailing list