Red Sox games

[Paul Hopfgarten]

Kevin:

I'm quite sure the Sox were still doing nights on WWEL in 1978 (I remember I 
was a Gas Station Mgr back then and listening to WWEL for the Games at night 
because EVEN IN RANDOLPH, WMEX was questionable (at least in a 'buzzing' 
fluorescent lighted area) at night...

-Paul H

-----Original Message----- 
From: Kevin Vahey
Sent: Wednesday, July 13, 2011 7:38 AM
To: Chris Hall ; boston-radio-interest-bounces@tsornin.BostonRadio.org ; 
boston-radio-interest@lists.BostonRadio.org
Subject: Re: Red Sox games

The late Jack Craig pounded the Sox for the move to WMEX in the Globe and 
WWEL had the games in 76 and 77 and PLM took over in 78. WCOP AM and FM 
carried the 75 Series from NBC which exposed WMEX even more. WMEX could take 
the NBC feed as there was no local radio back then for the Series.

The big winner was Dick Richmond who was able to unload a dying WMEX for big 
bucks.
-----Original Message-----
From: "Chris Hall" <chris2526@comcast.net>
Sender: boston-radio-interest-bounces@tsornin.BostonRadio.orgDate: Wed, 13 
Jul 2011 01:46:07
To: <boston-radio-interest@lists.BostonRadio.org>
Subject: Red Sox games

We had already moved 107.9 to the Pru at the start of WWEL-FM which 
coincided with the change from country
to Bonneville programmed Beautiful music.  The night baseball decision was 
not popular but may be a short term
way to bring in revenue to take the station to the next level.  Joe Kruger 
thought there might be a good crossover
demographically between the Red Sox and beautiful music listeners for 
getting a new audience sample the station.
It did not pan out and was cancelled when Bonneville went apoplectic with a 
threat to pull the service which they
finally did moving it to the old WCOP-FM as the new WHUE.  An abrupt 
overnight decision was made for a format 
change to disco. Though the BM format was still healthy at the time (most of 
Heftels other stations were BM) having 
three in the market and not having either Bonneville or Shulke (WJIB) was 
the deciding factor.