The courtship of NBC by the Hearld-Traveler
Sun Jun 21 01:58:03 EDT 2009
A. Joseph Ross wrote:
> So did this have anything to do with the network swap between
> channels 4 and 7 back in the 1990? As I recall, that was BEFORE
> Westinghouse's purchase of CBS.
Short answer, no. WBZ went to CBS as part of a CBS/Westinghouse alliance
that was announced in the spring of 1994. By the time of the affiliation
swap on 1/2/95, that alliance had evolved into the all-out purchase of
CBS by Westinghouse.
Long answer, sort of: Westinghouse was still pre-empting some NBC shows
("Later," for instance) right up to the end, and if a stronger affiliate
had been available, NBC would no doubt have looked to jump, but channel
7 was still a weak player back then, and it was far from a given that 7
and NBC would join forces after WHDH lost the CBS affiliation to WBZ; I
recall talk of NBC looking to buy channel 56 at the time.
(It didn't help that WHDH and Ed Ansin had their own history of network
issues; Ansin had fought with the network over its plans to disaffiliate
from his WSVN in Miami, which left NBC owning a CBS affiliate in Miami
for a few months, and he had no qualms about ditching CBS programming on
WHDH if he could, so CBS's morning show was airing on WMFP for a while
in 1994 while "7 News" ran through 9 AM on WHDH.)
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