top radio personalities in Boston?

Mon Dec 28 06:31:58 EST 2009

If only it hadn't taken Della Chiesa s-o-o-o long to learn to tone
down the hard-sell commercials on the leased-time version of
MusicAmerica that began appearing on WPLM-FM after WGBH axed the
original non-commercial version of the show. I know that the radio
business is often thought to be centered around commercial pitches,
and Tin Pan Alley itself was a highly commercial industry, but those
of us who love the music and lyrics of the Great American Song Book
believe that that content somehow managed to transcend the blatant
huxterism. I think Della Chiesa's embrace of hard-sell commercials
should disqualify him from Donna's list. OTOH, Danny Stiles--not a
Boston personality, though his old noncommercial programs done for
WNYC in New York are now heard in Boston late at night on leased-time
WRCA (AM)--was, for decades, the quintessential hard-sell pitchman on
such New York-area stations as WNJR and WEVD. I thought Stiles'
commercials were pretty offensive too, but I wouldn't begrudge him
being on a New York list similar to the Boston list that Donna is
trying to put together. Go figure! I guess Della Chiesa and Bill
Marlowe (there's a name I haven't noticed anyone suggesting for
Donna's list) as pitchmen really were re-incarnations of Stiles.

Dan Strassberg (
eFax 1-707-215-6367

----- Original Message ----- 
From: "Larry Weil" <>
To: <>
Sent: Monday, December 28, 2009 4:59 AM
Subject: RE: top radio personalities in Boston?

> Ron Della Chiesa probably belongs somewhere on the list.

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