The plot thickens with sports media

Fri Aug 28 10:19:41 EDT 2009

But what if 98.5 guaranteed to run the network commercials, even if
they did so in locally produced programs?

Dan Strassberg (
eFax 1-707-215-6367

----- Original Message ----- 
From: "Maureen Carney" <>
To: "Boston Radio Group" <>
Sent: Friday, August 28, 2009 8:43 AM
Subject: Re: The plot thickens with sports media

> Doubtful that ESPN would want 98.5 because they would only clear
> overnights. That was a big complaint they had about being on WEEI.
> National sponsors want to see Top 10 market clearance even if it's
> on a flea watt station. Also 98.5 probably wouldn't clear any of
> their live event programming (NBA, MLB) because of Bruins conflicts
> and wanting to keep the developing audience for DA's show.

More information about the Boston-Radio-Interest mailing list