The importance of local talk radio

Mon Nov 24 08:35:12 EST 2008

I remember that, the first time I visited Boston (summer of 1947,
IIRC), WLAW (licensed to Lawrence but covering Boston--though not
MetroWest by day--just as superbly as it does today) was an ABC
affiliate and so was WCOP 1150 (licensed to Boston). Even then, I was
a radio geek--although the term geek had not yet been coined, and I
wondered how many people in Boston listened to the ABC programming on
the better signal and how many listened on what was ostensibly the
local affiliate. Apparently, it was not all that uncommon back then
for people in some localities to be able to hear network programming
quite well on more than one station. I think the FCC rules in that day
prohibited two stations licensed to the same community from being
primary affiliates of the same radio network, but the rule said
nothing about stations whose coverage overlapped but were licensed to
different communities.

Dan Strassberg (
eFax 1-707-215-6367

----- Original Message ----- 
From: "A. Joseph Ross" <>
To: "Mark Watson" <>
Cc: "Boston Radio Group" <>
Sent: Sunday, November 23, 2008 10:48 PM
Subject: Re: The importance of local talk radio

> On 23 Nov 2008 at 19:22, Mark Watson wrote:
>>   WRKO's signal blankets the Merrimack Valley day & night, yet I'm
>> sure many Lowell & Lawrence area folks listened to WLLH for their
>> top 40 fix back in the day.
> What I wonder about is why, in an earlier era, WLLH was a Yankee
> Network and Mutual affiliate when WNAC covered the area so well.
> -- 
> A. Joseph Ross, J.D.                           617.367.0468
> 92 State Street, Suite 700                   Fax 617.507.7856
> Boston, MA 02109-2004          

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