ABC and color (was Re: WMUR)

[Peter Q. George]

ABC did do some very limited color broadcasts in the
early-1960's.  "The Jetsons" and "The Flintstones"
were  broadcast in color in 1962, in prime-time. 
ABC's "Wide World Of Sports" had a few color segments
in the 1963 season.  However, most ABC affiliates were
not equipped for color yet, so most people did not see
the color broadcasts.  ABC did do some color specials
from time to time, such as "The Hollywood Palace"
(1965) and their movies.  It wasn't until the
1966-1967 season when ABC went full-color.  Color
penetration was only about 30% of all TV households in
1966. By 1970, 75%+ had at least one color set. 


> I don't believe ABC did much (or perhaps any) color
> broadcasting 
> until the mid-to-late 1960s.  For a long time NBC
> was the only 
> network pushing color.  
> 
> The way I heard it (and I'm sure Donna has much more
> definitive 
> information), around 1965 or so, the statistics
> began to show that 
> color made a difference in ratings.  At that point,
> CBS abruptly 
> changed to all color for its fall season, even
> re-shooting some 
> pilots.  As long as ABC was one of two networks not
> doing color, they 
> stayed that way, but when CBS changed, ABC didn't
> want to be the only 
> network not doing color and finally spent the money
> to change over.
> 
> -- 
> A. Joseph Ross, J.D.                          
> 617.367.0468
>  92 State Street, Suite 700                   Fax
> 617.507.7856
> Boston, MA 02109-2004           	        
> http://www.attorneyross.com
> 
> 
> 


Peter Q. George (K1XRB)
Whitman, Massachusetts
                           "Scanning the bands since 1967"
radiojunkie1@yahoo.com
radiojunkie3@yahoo.com
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