Prov.: Oldies 790; WPRO AM simulcast on 99.7

[Kevin Vahey]

The great paradox about True Oldies is that Disney didn't flip WPLJ to
it when WCBS-FM went to Jack especially since that is Shannon's home
station. They did make the move in Chicago when WMJK went Jack and now
CBS is stuck with Jack there.

WPLJ could have become WABC-FM and today would be doing fine.



On 3/11/08, Maureen Carney <m_carney@yahoo.com> wrote:
> I actually like the True Oldies format, and missed it when it left 830 for
> talk a couple of years ago. Occasionally I will hear it over WEEI when
> driving the Mass Pike/Route 9 just after sunset as it's on a NY area station
> also on 850. I really don't like the oldies stations going to the 70s as I
> can't stand disco at all, and I hear too much of KC and the Sunshine Band on
> Oldies 103.3.
>
>
> ----- Original Message ----
> From: Eli Polonsky <elipolo@earthlink.net>
> To: boston-radio-interest@bostonradio.org
> Sent: Tuesday, March 11, 2008 9:48:06 AM
> Subject: Re: Prov.: Oldies 790; WPRO AM simulcast on 99.7
>
> > > From: "Kevin Vahey" <kvahey@comcast.net>
> > CC: "\(newsgroup\) Boston-Radio-Interest"
> >     <boston-radio-interest@bostonradio.org>
> > To: "Bob Nelson" <raccoonradio@mail.com>
> > Date: Tue, 11 Mar 2008 08:36:07 -0400
> > Subject: Re: Prov.: Oldies 790; WPRO AM simulcast on 99.7
> >
> > True Oldies on AM won't work as WWBB is too entrenched.
>
> WWBB has updated to a Classic Hits format, mainly 1970s music
> with just a couple of late '60s warhorse hits per hour, and
> '80s hits mixed in. It's really no longer an Oldies format.
>
> I'd imagine that 790 is just going to plug in Scott Shannon's
> "True Oldies Channel" satellite. It's geared toward an older
> audience who grew up listening to AM radio. It's heaviest on
> hit oldies of the mid-'60s, still dabbles in some hits of the
> late '50s, and goes up through only the very early '70s.
>
> It certainly won't get any sigificant numbers, but it will
> get a smaller older audience who used to listen to WWBB for
> '50s and '60s oldies who felt "abandoned" by them as they
> aged out of their desireable sponsor demographics and could
> no longer hear music of their era on WWBB. It's also a very
> low cost way for them to keep the station afloat.
>
> EP
>
>
>
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