It's Official: John Bassett Retires As GM Of WCCM

[Roland Yackum]

Never forget that he ran one of the great local stations the region has ever
seen, maybe even the last AM/FM in the country where a 1kw daytimer
clobbered its sister  full-powered FM in influence and revenue (kindly spare
us scholarly tomes on the meaning of full-powered. Thank you.)  Even after
the sale to Costa/Eagle and a couple of frequency shifts, they were still
fighting to hold the local commitment, even when finances dictated
ever-increasing ethnic and brokered time hours and left WCCM without a news
staff, ironic given the number of very talented people who passed through
that facility over the years.

Bassett could have retired years ago had he not entrusted his retirement
stake to Curt's son's investment acumen.

Now for today's trivia question:  What do the call letters stand for?  I've
never seen it on any of the lists that circulate from time to time.