Arbitron's sampling methodology is FAR more important than Mr or Mrs DePetro's misdeeds

[Garrett Wollman]

<<On Fri, 22 Aug 2008 14:22:11 -0400, Sid Schweiger <sid@wrko.com> said:

> Only true if you accept the premise that Arbitron's selections for
> measurement households occur at random.  They don't.

If it's not a probability sample, you *can't draw any conclusions at
all* from the results.  They're completely meaningless.

-GAWollman