"The Edge" on "Smooth Jazz"

Sid Schweiger sid@wrko.com
Thu Aug 16 12:18:03 EDT 2007


>>What percentage of the listening public has satellite radio now?<<

About 13 million.  Just for reference, that's approximately 40% of the
weekly cume for WINS...one station in one market.

>>While its gaining acceptance, it still is a minority.  Of course this
will change as the day of rude awakening looms nearer.  HD radio has no
such deadline...yet.<<

It won't change much, with most folks getting their TV from cable,
which is under no deadline for upgrading to HDTV.  HD radio will likely
not face a deadline for conversion for decades.  Unlike the situation
with TV, there is no shift of spectrum going on.  Analog and digital are
being transmitted on the same frequencies (in theory, at least).




Sid Schweiger
IT Manager, Entercom New England
WAAF - WEEI AM/FM - WKAF
WMKK - WRKO - WVEI AM/FM
20 Guest St / 3d Floor
Boston MA  02135-2040
Phone: 617-779-5369
Fax: 617-779-5379
E-Mail: sid@wrko.com


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