Gues We Were All Wrong
A. Joseph Ross
Wed Jun 7 16:42:19 EDT 2006
On 7 Jun 2006 rogerkirk wrote:
> According to Mercury radio Research's sister company 'hear2.0' 74% of
> all terrestrial radio listeners are satisfied with what they hear.
> Thus destroying the myth we've been perpetuating that listeners are
> turning away fromradio in droves.
> This level of satisfaction is fairly consistent across all formats,
> age groups and genders. Teens, even. The only format below 70% was
> Classical at 68%.
This is a survey of terrestrial radio listeners, right? So
obviously, the people who have tuned away in droves are no longer
A. Joseph Ross, J.D. 617.367.0468
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