Gues We Were All Wrong

[A. Joseph Ross]

On 7 Jun 2006 rogerkirk wrote:

> According to Mercury radio Research's sister company 'hear2.0' 74% of
> all terrestrial radio listeners are satisfied with what they hear. 
> Thus destroying the myth we've been perpetuating that listeners are
> turning away fromradio in droves.
> 
> This level of satisfaction is fairly consistent across all formats,
> age groups and genders.  Teens, even.  The only format below 70% was
> Classical at 68%.
 
This is a survey of terrestrial radio listeners, right?  So 
obviously, the people who have tuned away in droves are no longer 
listeners.  

-- 
A. Joseph Ross, J.D.                   617.367.0468
15 Court Square, Suite 210         Fax: 617.742.7581
Boston, MA 02108-2503         http://www.attorneyross.com