Globe, Herald on the Mike/Jack phenomenon

Bob Nelson
Thu Apr 21 14:10:48 EDT 2005

(by the way I heard 93.7 ID as WMKK last night. One of these articles
says it is supposed to adopt those calls next week.)

Clea Simon, Boston Globe:

"What is ''Jack"? Put simply, it's a format that abandons the
conventional wisdom that listeners respond to song repetition and
station self-promotion. Instead, it substitutes a broad playlist of
familiar hits that cross musical genres and programs them with
virtually no talk."

Dean Johnson, Boston Herald: 

"But it's still not as wild as this: the Monkees, Frank Sinatra, the
Electric Prunes, Stevie Wonder, Herman's Hermits, Donovan and Neil
Diamond. Now that's an exotic blend: Motown, garage punk, bubblegum
pop, middle-of-the-road stuff, folk and, well, whatever you want to
call what Neil Diamond does. Those artists were in the Top 30
countdown on WBZ-AM (1030) during the first week of December 1966!"

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