Air America

[Mark Laurence]

On Nov 6, 2004, at 8:30 AM, Steve West wrote:

> The short answer is, I think AA will survive, even thrive in some 
> markets, while it will end in failure in others, in places like the 
> south which are heavilly Conservative Christian.  AA will likely 
> survive in Boston, Chicago, San Francisco (is there an outlet there?) 
> and the usual liberal places.

Why wouldn't a liberal station be able to do well in heavily 
conservative places?  All it takes is a small, passionate minority to 
listen and build up ratings.   In fact, you could make a case that when 
a small population feels totally surrounded by people who feel 
differently, they are likely to be even more committed to the few media 
sources that agree.

Radio stations are successful with 5% of the people listening.  You 
could find that kind of percentage of liberal believers anywhere.  Even 
in Wyoming, where Bush won one of his largest majorities, they have a 
Democratic governor.

And after all, conservative talk is doing very well in Boston.

Mark