Donna Quoted in CBS Marketwatch

Dan Billings billings@suscom-maine.net
Mon Apr 5 21:51:23 EDT 2004


----- Original Message ----- 
From: "A. Joseph Ross" <lawyer@attorneyross.com>
To: "Donna Halper" <dlh@donnahalper.com>; "Dan Billings"
<billings@suscom-maine.net>
Cc: <boston-radio-interest@rolinin.BostonRadio.org>
Sent: Monday, April 05, 2004 1:04 AM
Subject: Re: Donna Quoted in CBS Marketwatch


> What I don't understand is, why can't commercial radio news do a
six-minute news story
> with a commercial break after the first three?  Television breaks for
commercials during a
> story.

Commercial news stations provide a headline service for people who tune in
for a short time to get the headlines, sports, traffic, and weather.  People
do not tune in for 6 minute stories and do not want six minute stories.

TV only breaks for commercials during continuing coverage of an event, not
during a story on the evening news.

-- Dan Billings, Bowdoinham, Maine




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